Caline MalekJan 27, 20221 min readHow Saudi events company Midwam lifted tourism and leisure experiences to a whole new levelJeddah-based firm celebrates Saudi culture by leveraging augmented, virtual and mixed reality as well as AIFor the 2021 AlUla Dates Festival, Midwam transported visitors through time with a living, breathing souqArab NewsRead Article Supplied
Jeddah-based firm celebrates Saudi culture by leveraging augmented, virtual and mixed reality as well as AIFor the 2021 AlUla Dates Festival, Midwam transported visitors through time with a living, breathing souqArab NewsRead Article Supplied